Privacy Policy

Who we are

Smirk Labs (“SmirkLabs”, “we”, “us”) is a digital systems studio based in Bengaluru, Karnataka, India. We design and build websites, product experiences and growth systems for businesses. This policy explains what information we collect through smirklabs.com and how we handle it.

Information we collect

We collect only what we need to respond to you and deliver our work:

• Information you submit through our inquiry form — your name, email address, company or project name, selected scope and project brief.
• Information you share with us directly over email or calls in the course of an engagement.
• Billing details required to raise invoices — business name, billing address and tax identifiers, where applicable.
• Basic technical data generated by visiting the site, such as pages viewed and approximate location, if analytics are enabled.

We do not collect or store your card numbers, banking credentials or any other payment instrument details. Online payments, where offered, are processed entirely by a licensed payment gateway (such as Razorpay) on their own secure systems.

How we use your information

• To respond to your inquiry and discuss your project.
• To deliver contracted services and communicate about ongoing work.
• To raise invoices, receive payments and maintain accounting records.
• To comply with applicable law, including tax and accounting obligations.

We do not sell, rent or trade your personal information to anyone. We do not send marketing email unless you have asked for it.

Who we share it with

We share information only with the service providers needed to run this site and our business — such as our hosting provider, email delivery service and payment gateway — and only to the extent required for them to perform their function. Each of these providers processes data under their own privacy and security commitments. We may also disclose information where required by law.

Cookies & analytics

The site may use privacy-respecting analytics to understand how visitors use it — page views, referral source, approximate region. This data is aggregated and is not used to identify you personally. If advertising or measurement tags are added in future, this policy will be updated to reflect them.

Data retention & security

We retain inquiry and project information for as long as needed to serve you and to meet legal and accounting requirements, after which it is deleted. Access to your information is limited to the people at SmirkLabs who need it to do their work.

Your rights

You can ask us at any time to access, correct or delete the personal information we hold about you. Write to hello@leadfollowup.io and we will act on your request within a reasonable time, subject to any records we are legally required to keep.

Changes to this policy

If we change how we handle personal information, we will update this page and revise the “last updated” date above. Continued use of the site after changes means you accept the updated policy.