Score your homepage in a minute.
Five points, read straight from your public homepage: does it say what you sell, to whom, with proof, one next step, and a way to measure any of it. The score is instant. The written fixes come from a person.
The five things a buyer decides on.
Each point is strong, partial or weak, with the evidence from your page. Try it on a competitor too; the comparison is usually the useful part.
- 01The sentence
Can a stranger say what you sell, for whom, in one line, after the first screen?
- 02ICP clarity
Does the page name the buyer, or speak to 'businesses' in general?
- 03Proof
Is there evidence a buyer can check: named customers, numbers, cases, reviews?
- 04Path to inquiry
Is there one obvious next step, or five competing ones?
- 05Measurement
Can the team see what the site returns: analytics, conversion events, attribution?
The scorecard reads the public HTML of the homepage only. It does not log in, run scripts, or store your page. Results are cached for a day. It is a first read, not a verdict; the teardown is the verdict.