Teardown · ₹20,000 / $249

Your homepage, taken apart and put back in order.

A recorded, written teardown of what your site says, what it should say, and the order it should say it in. Fixed price, five working days, credited toward a full engagement.

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What you get

Five things, all usable Monday.

  1. 01
    A 10-minute recorded walkthrough

    Your homepage, screen by screen. What a buyer reads, where they stall, what they never find.

  2. 02
    The sentence, rewritten

    Three candidates for the one line your site should open with, and the reasoning for the one we'd pick.

  3. 03
    A page order that argues

    The section sequence your homepage should follow, as a one-page outline: proof before ask, answer before form.

  4. 04
    Path to inquiry, fixed

    One primary action, the form fields that qualify a lead, and what the follow-up should say.

  5. 05
    A written brief

    Everything above in a document your team or any designer can execute without us.

How it works
01
Pay and send your URL

₹20,000 in India, $249 elsewhere. The payment page asks for your site and email. That's the whole intake.

02
We read the business

Two working days on your site, your competitors and the queries your buyers use.

03
Delivery in 5 working days

Video plus written brief in your inbox. One round of questions by email is included.

04
Credited if we build it

Sign a full engagement within 30 days and the teardown fee comes off the first invoice.

Who it's for

Founder-led B2B software and engineering companies.

You have a product people pay for, and a site that doesn't say so.
Sales keeps answering the same questions the site should answer.
You're about to redesign and want the argument settled before the pixels.
You'd rather see how we think before committing to 6–10 weeks.
5 working days · credited toward engagement