A government-grade studio, opened to a new market.
A studio that builds for ministries and state agencies needed to sell to private companies without diluting the credibility that got it there.
Challenge
Prodios Labs builds systems for ministries, commissions and state agencies. Entering private-sector work meant repositioning the studio without diluting that hard-won credibility.
Thinking
- 01Ran the full positioning exercise: what the studio sells beyond government.
- 02Designed an editorial site with case-study architecture built for scrutiny.
- 03Shipped the new surface live as the front door for the new vertical.
Outcome
The studio now enters commercial conversations with a narrative that carries its public-sector rigor into a second vertical.
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